SPRING has SPRUNG!!!!

Great Spring & Summer Toys...perfect for birthdays & Easter baskets!

Frogs! Frogs! Frogs! We love Frogs!

We have Froggy Kickball, Froggy Toss & Grip, Froggy Ring Toss, Frolicking Frog Pull Toy, Froggy Farkel Game, EcoAquarium with African Dwarf Frogs. Yes, we love frogs! Froggy toys make great gifts for the Easter basket.

New Uglydoll Added to the Family

Ninja BATTY Shogun has arrived. He's the newest member of the Uglydoll family. He's always in stealth mode. And, he's ready to protect his friends. No sword though...those are sharp!

Calico Critters Authorized Dealer

Have you seen Calico Critters? They're a great toy for the preschool crowd. Wilbur's Lincolnwood Toys is now an Authorized Dealer which means we get the "just issued" Calico Critters first.http://www.youtube.com/watch?v=x3hudvXD4ss

Welcome to the Country Tree House! Includes 2 Mango Monkeys, hot tub, water slide and lake for tons of pretend play fun. Features 4 spacious rooms to fill with furniture and accessories.

Smart Smencils!

Science has confirmed it! The scent of peppermint stimulates brain activity and improves concentration. Recent studies showed increased test scores in children who were exposed to the scent of peppermint during testing. The Smart Smencil is made from 100% recycled newspapers and scented with peppermint. So grab a Smart Smencil and give your brain a boost!

Goddard School's "Shop till you drop!"

Friday, March 5, we will be at Avon Goddard School's "Shop Till You Drop" with 20 venders from 6:30 till 8:30. Come visit us, shop, & see the school. Currently all Melissa & Doug toys are 10% off.

Sarah Taking Frogs' Picture!

Sarah is trying to take the frogs' picture. She and Lily love their new pets, two African Dwarf Frogs. They are sharing them in that the eco-aquarium alternates daily between their rooms.